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Business
Books
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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing & Online Media to Reach Buyers Directly
by Scott, David Meerman
Totally updated with a new introduction and fresh insights on social media The Internet and social media have transformed the way companies communicate with consumers. The New Rules of Marketing and PR shows you how to leverage the potential of Web-based communication to build a personal link with your market. Fo ... (read more) |
| Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
by Levinson, Jay Conrad, Levinson, Jeannie, Levinson, Amy
Based on hundreds of solid ideas that really work, Levinsons philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, he offers a new arsenal of weaponry for small-business success in the next century. ... (read more) |
| The Tipping Point: How Little Things Can Make a Big Difference
by Gladwell, Malcolm
This celebrated New York Times bestseller -- now poised to reach an even wider audience in paperback -- is a book that is changing the way Americans think about selling products and disseminating ideas. ... (read more) |
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Bestseller Lists
Hardcover Fiction |
Arctic Drift, by Cussler, Clive, Cussler, Dirk
Cussler's dazzling Dirk Pitt novels keep the action zipping along until a final powerhouse showdown ("Entertainment Weekly"), an ... read more
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Gone Tomorrow, by Child, Lee
"New York Times"-bestselling author Child returns with his latest explosive and nearly impossible to put down ("People") thrille ... read more
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Plum Spooky, by Evanovich, Janet
Stephanie Plum is back in town, along with her sidekick Lula, her Grandma Mazur, and an ever-widening cast of freaks, criminals, ... read more
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The Story of Edgar Sawtelle, by Wroblewski, David
... read more
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The Private Patient, by James, P. D.
Commander Adam Dalgliesh and his team are called in to investigate a murder at a private nursing home for rich patients being tr ... read more
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Paperback Nonfiction | Fiction Hardcover Nonfiction | Fiction
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