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Business Books
Why We Buy: The Science of Shopping: Updated and Revised for the Internet, the Global Consumer, and Beyond (Updated, Revised)

by Underhill, Paco

Is there a method to the madness when it comes to shopping? Hailed by the "San Francisco Chronicle" as "a Sherlock Holmes for retailers," author and CEO Underhill answers with a definitive "yes" in this witty, eye-opening report on the nation's ever-evolving consumer culture. ... (read more)



The Brand Gap: How to Bridge the Distance Between Business Stratey and Design, a Whiteboard Overview (REV)

by Neumeier, Marty, Neumeier

A veteran author and branding expert shows readers how to leverage the power of branding and make the leap from strategy to execution. After explaining what a brand is (and isn't) and discussing the foundations of a brand, Neumeier discusses five critical disciplines: differentiation, collaboration, innovation, valida ... (read more)



The Tipping Point: How Little Things Can Make a Big Difference

by Gladwell, Malcolm

... (read more)

 
Computer Books
You Are Not a Gadget: A Manifesto

by Lanier, Jaron

Lanier, a Silicon Valley visionary, offers this provocative and cautionary look at the way technology is transforming lives for better and for worse. ... (read more)



The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World

by Barr, Chris

From Yahoo!, one of the most visited Internet destinations worldwide, comes the definitive reference on the essential elements of Web style for writers, bloggers, editors, businesspeople, and students. ... (read more)



jQuery: Novice to Ninja

by Castledine, Earle, Sharkie, Craig

... (read more)

 

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Bestseller Lists
Paperback Fiction
Hardwired,
by Wild, Meredith

... read more


Target,
by Baldacci, David

... read more


Hardpressed,
by Wild, Meredith

... read more


Hardline,
by Wild, Meredith

... read more


Fahrenheit 451,
by Bradbury, Ray

"Fahrenheit 451- the temperature at which book paper catches fire and burns..." ... read more



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